Case study · Nasty Pickle
Custom buildA store built for a following.
Nasty Pickle had the clips and the following. We built the store behind them: its own domain, checkout by card, Apple Pay and Google Pay, and a dashboard the owner runs it from.
- Client
- Nasty Pickle
- Industry
- Pickleball apparel, St. Petersburg
- What we built
- Store, checkout, owner dashboard


What we built.
Everything between a clip on the feed and an order in the mail, on the brand's own domain.
The brand
Built from the brand's own photos.
Its paddle logo, its black and lime, and its own product and team photos. Nothing stock, nothing generated.
- Their logo and colors
- Their own photos




Product pages
Every product, its own page.
A photo gallery, size and color pickers, buy it now, the product video and a related item, on a page Google can read.
- Photo gallery
- Sizes and colors
- Buy it now

Checkout
Paid on its own domain.
Checkout stays on nasty-pickle.com. Card, Apple Pay and Google Pay go through Square, and every sale lands in the brand's own Square account. Behind it, the owner's dashboard: one click to mark fulfilled, orders to a spreadsheet, coupons and ambassador payouts.
- Prices checked on the server
- A declined card cancels cleanly
- No payment details stored on the site

- Card
- Apple Pay
- Google Pay
- through Square
Store pages are real captures of nasty-pickle.com.
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